End of year flower farm business audit guide for small scale flower farmers. Learn how to review revenue, profit, crops, sales channels, and farm goals to plan a more profitable and sustainable season. Discover a simple six step system to improve clarity, reduce overwhelm, and build a successful flower farming business.

Boost off season flower farm income with a CSA sales launch. Learn how to structure profitable flower subscriptions, create irresistible CSA offers, add urgency, and market your holiday and new year launches to increase winter cash flow. Perfect for new and experienced flower farmers focused on sustainable, profitable growth.

A simple holiday gift guide can help flower farmers boost winter revenue, reduce customer decision fatigue, and position their farms as high quality gifting sources. From CSA shares and subscriptions to workshops, merch, and creative affiliate add ons, this seasonal tool helps buyers choose meaningful gifts while bringing in early cashflow for the year ahead.

Discover how Gregory Witscher of Understory Farm turned wholesale and grocery sales into a profitable flower farming model. In this episode of the Six Figure Flower Farming Podcast, Jenny and Greg dive into the systems, workflows, and post-harvest strategies that make his Vermont farm efficient, sustainable, and wildly successful. Learn how to make any market profitable with clear processes and smart communication.

In this flower farming Q&A, Jenny Marks of Trademark Flower Farm answers the most common questions about building a profitable flower business. From how to invest your first $5,000 to finding your niche, pricing stems for profit, and marketing in small towns, Jenny shares proven strategies that help farmers earn more while working less. Learn how to plan crops based on sales, track expenses, and focus on what truly grows your bottom line.

After shifting from microgreens to cut flowers, Karen Kohuth of Greenhouse on Greendell transformed her business from chaotic to thriving—growing sales by 27% in a single season. By focusing her product line, tightening crop planning, and tracking profitability, she built a flower farm that’s both sustainable and profitable. Learn how she did it and how the Six Figure Flower Farming program helped her turn passion into profit.

Discover how to scale your flower farm profitably without burning out. In this episode of the Six Figure Flower Farming Podcast, Jenny unveils the completely refreshed Six Figure Flower Farming program—built for growers ready to earn more while working less. Learn proven systems for efficient farm operations, marketing strategies that attract loyal CSA customers, and tools that reveal your most profitable flowers.

Krissa and Bill Hoermann of Daybreak Farm in New Jersey transformed their one-acre flower farm into a thriving, profitable business by streamlining their systems and refining their crop strategy. In this episode of the Six Figure Flower Farming Podcast, they share how they cut more than 20 hours of work each week, increased profits, and built stronger relationships with florists through intentional growing and smart business practices. Learn how they planted with purpose, focused on high-value specialty crops, and found balance between farming and life—proof that small-scale flower farms can flourish with the right systems in place.

Learn how to grow a profitable flower farm without adding more stress to your plate. The $100k Blueprint helps flower farmers audit their business, fix hidden profit leaks, and focus on the sales outlets that actually move the needle. Discover how small shifts like raising prices, streamlining tasks, and refining your marketing, can scale your flower farm with ease.

From transforming an old hay field into a thriving flower farm, to learning the power of knowing her true costs, Le Anne of Whiffle & Hum Flower Farm proves that success comes from both resilience and record keeping. In this episode of the Six Figure Flower Farming Podcast, discover how systems, crop planning, and smart sales outlets help small-scale flower farmers build profitable, sustainable businesses.

Starting a flower farm is hard work, but it doesn’t have to end in burnout or failure. In this article, Jenny from the Six Figure Flower Farming Podcast shares the key reasons her flower farm is still thriving today. From keeping costs low with used equipment, to hiring the right help, tracking sales and expenses, and listening closely to customers, these lessons will help you build a profitable and sustainable flower farm.

Shannon and Lynds, hosts of The Dirt on Flowers podcast, have built thriving flower farms while staying honest about the challenges behind the blooms. With nearly twenty years of combined experience in horticulture and flower farming, they share practical strategies, real-world lessons, and the mindset it takes to keep going season after season. Their insights are invaluable for new and established flower farmers looking for inspiration, profitability, and staying power in this demanding industry.

Growing a profitable flower farm doesn’t come from luck or a perfect plan—it comes from lessons learned in the field. In this article, Jenny shares six key takeaways from building her multiple six-figure flower farm, including why you can’t do it alone, how flexibility keeps your business alive, and why profit matters more than revenue. Perfect for aspiring and experienced flower farmers alike, these insights will help you avoid common mistakes and grow a sustainable, thriving business.

A flower farm website should be more than a digital business card—it should actively bring in customers and sales. By adding clear “buy now” buttons, streamlining checkout, showcasing testimonials, and optimizing for mobile, you can transform your site into a powerful money-making tool. Don’t forget to capture visitors with an irresistible opt-in like a free flower care guide or CSA discount. These simple tweaks help flower farmers boost sales, grow their email list, and build long-term customer trust without needing an expensive redesign.

Choosing the right flower farming tools can mean the difference between burnout and building a profitable, sustainable business. From tractors and skid steers to simple time-savers like hose reels, rolling racks, and wire weeders, the right equipment protects your body, saves labor costs, and boosts efficiency. Discover which tools are worth investing in to streamline your flower farm and increase profitability.

Discover how the Floral Standards book is helping flower farmers improve quality, extend their seasons, and train their teams with clear harvest and post-harvest guidelines. Packed with over 200 years of combined grower experience, this resource offers detailed specs for 232 crops — including harvest stages, bunch sizes, vase life, and storage tips — making it a must-have for new and experienced flower farmers alike.

If you're overwhelmed by the never-ending to-do list on your flower farm, you might be stuck in the wrong stage of business. In this guide, Jenny Marks of Trademark Flower Farm breaks down the three stages of flower farming—Hustler, Entrepreneur, and CEO—and explains how knowing your stage can help you grow a profitable, sustainable farm without burning out.

Balancing a full-time job while growing a flower farm can feel overwhelming—but it’s absolutely possible with the right strategies. From simplifying your crop plan to choosing sales outlets that fit your schedule, these insights are perfect for beginner and part-time flower farmers looking to grow sustainably. If you’re dreaming of going full-time with your farm someday, this is a must-read guide to help you start strong.

Thinking about turning your flower farm into a real business? Learn how Jenny Marks of Trademark Flower Farm went from struggling vegetable grower to building a six-figure flower farm by focusing on profitability, niche crops like dahlias and ranunculus, and mindset shifts that actually move the needle. This blog covers key lessons in flower farming business strategy, pricing with confidence, and why growing less can sometimes earn you more. Perfect for new and aspiring flower farmers looking to grow a business that truly supports their lifestyle.

Wondering how to get the most out of your spring flower sales? It all starts with fall planning. From ordering snapdragon and ranunculus plugs to prepping high tunnels and aligning your sales strategy, the work you do now sets the stage for strong, high-quality blooms and a successful start to your season.

Jenny from The Six Figure Flower Farming Podcast breaks down the exact steps she takes in July and August to ensure her spring flowers are abundant, in-demand, and profitable. Whether you're growing in zone 4 or zone 7, learning to time your plantings and prepare your beds early is one of the most important habits you can build as a flower farmer.